Social media sweepstakes are a great way to engage current Facebook followers and generate new awareness. But how will you use this to your advantage once your sweepstakes has ended?


Fans With Benefits doesn't just provide you with the tools to run a successful sweepstakes, but also provides an analytics panel that will allow you to attract the demographics, trends, and entry habits of the sweepstakes participants, as well as the data you chose to collect from each entrant.


This information can be valuable as you work to understand information about your social media audience, such as:


  - Who are your active followers?

  - Where are your fans geographically located?

  - What age bracket does a majority of your fans fit into?

  - What time of day do you generate the most engagement from your followers?

  - Which followers are helping generate additional brand awareness with the share tools?


We also provide the information on the sweepstakes entry form, of which you choose what data is being collected, and this list is avaliable for download. This facilitates accurate targeting for future marketing campaigns and direct communication with your new audience.


"Working with Kevin Homer, we had a tremendously successful sweepstakes program with "Fans with Benefits". After a slow start with getting "likes" on our Facebook page we added over 2,000 fans and had 2,600 sweepstakes entries. Since then the 2,000 new fans have helped spread the word to their many friends and family and we continue to see the increased results of the program. Planning my next sweepstakes right now! Thanks again."

- Marc DiGiovanni, Director of Development at J.B. Dawson's Restaurant & Bar

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